Protecting your crypto
Coincover protects transactions from phishing scams and theft, by implementing a robust security engine that scans all transactions made from a user’s account.
Website design
I designed the landing page with the challenge to communicate that Coincover was protecting digital wallets using its own transaction theft technology, instead of just being seen as an insurance company.
Choosing a plan
I designed and tested the plans page and the majority of people said that the features and clear pricing were the main driver for them to decide which plan would suit them best.
Make it mobile
Mobile was almost 40% of the traffic that went through the website, so a responsive design was essential to fulfil everyone’s needs.
Metrics
There was a clear increase on Standard plans being taken, even surpassing the amount of Lite plans that used to be the first choice for users